As the holiday season approaches, so does the frenzy of Black Friday. This annual shopping extravaganza, marked by deep discounts and bustling stores, often encourages overconsumption and generates significant environmental impact. Mainly on shipping CO2 emissions.

At Van der Waal we usually do a different Black Friday, giving part of the profits to some ONGs or causes (last year to the surf therapy association where I'm a volunteer, the year before to WWF, and so on).

This year we decided to go even further with

Our most epic Black Green Friday Promotion Ever

We're excited to offer a special Green Friday promotion. When you purchase two packs of any our products, you'll receive an additional pack for free. This not only provides great value but also helps save on shipping CO2 emissions. Furthermore, for every order placed, we will plant two trees to help offset our carbon footprint and contribute to global reforestation efforts.

Just click here to apply your discount or use GreenFriday at the checkout.

What is Green Friday?

Green Friday is an initiative that encourages consumers to make environmentally conscious choices during the holiday shopping season. Instead of succumbing to the allure of mindless consumption, Green Friday advocates for sustainable practices, ethical shopping, and a focus on quality over quantity. It's a movement that aligns with the principles of reducing waste, supporting eco-friendly brands, and making thoughtful purchases.

The Environmental Impact of Black Friday

Black Friday has long been criticized for its environmental toll. The surge in production and transportation of goods to meet the demand leads to increased carbon emissions. Additionally, the disposable nature of many products contributes to landfill waste. This cycle of buy-and-discard not only depletes natural resources but also exacerbates pollution and climate change.

Embracing Green Friday

Participating in Green Friday can take many forms. Here are a few ways you can join the movement:

  1. Shop Local: Supporting local businesses not only boosts the local economy but also reduces the carbon footprint associated with shipping and transportation.

  2. Buy Second-Hand: Thrift stores, consignment shops, and online marketplaces offer a treasure trove of pre-loved items. Buying second-hand extends the lifecycle of products and reduces waste.

  3. Choose Sustainable Brands: Many brands are committed to sustainable practices, using eco-friendly materials and ethical manufacturing processes. Look for certifications and labels that indicate a brand's commitment to sustainability.

  4. Opt for Experiences Over Material Goods: Instead of buying physical gifts, consider giving experiences such as concert tickets, cooking classes, or a weekend getaway. These gifts create lasting memories without the environmental impact.

  5. Mindful Consumption: Take a step back and consider whether a purchase is truly necessary. Thoughtful consumption not only reduces waste but also fosters a more intentional and fulfilling lifestyle.

The Bigger Picture

Green Friday is more than just a day—it's a mindset. It's about recognizing the impact of our choices and making a conscious effort to align our actions with our values. By participating in Green Friday, we can collectively reduce the environmental burden of the holiday season and promote a more sustainable future.

As the movement gains momentum, it serves as a powerful reminder that our purchasing decisions have far-reaching consequences. This holiday season, let's embrace Green Friday and make choices that benefit both people and the planet.

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