Thoughts
on Surfing

Stories around surf and the ones who live and breathe the salty air, as we explore the essence of surf culture and the heartbeat of the surf industry. A personal vision, where we share our love for the surf life and unveil the latest trends and innovations shaping the surf industry. If you're in the mood, grab your board and paddle out with us.

A 1979 Volkswagen Beetle made of wax

According to SurferToday, there are more or less, 23 million active surfers in the world. I know that we cannot predict from this number how many wax their boards, and...

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The unpredictability of surf and a leap of faith

As a sport, surf is probably one of the most fickle ones. It depends on so many factors and scenarios that predicting what gear will work or not (and how...

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