_ A PRODUCT THAT IS AS EFFECTIVE AS THE WAX, AT A FAIR PRICE (HOW WE CALCULATED VAN DER WAAL'S PRICE: COST OF 1 YEAR OF WAX + 1 OR 2 BEERS FOR US)
_ A PRODUCT THAT DOES NOT MELT OR TURNS STICKY, AND THAT IS CLEANER TO THE BOARD AND TO THE SURFER THAN WAX
_ THE ENVIRONMENT. BY HAVING A LESS INTENSIVE USE AND BY NOT DECOMPOSING IN THE SEA, IT'S MORE ENVIRONMENTALLY FRIENDLY THAN WAX. IN ADDITION, OUR MATERIAL IS RECYCLABLE
_ PARTNERSHIPS. WE DON'T BELIEVE IN GIVE-AWAYS OR EXCHANGING PRODUCT FOR ARTICLES, POSITIVE REVIEWS OR WHATEVER. WE GAVE VAN DER WAAL SAMPLES TO THOSE WHO BELIEVED IN US AND OUR IDEA, BUT DISTRUST THE EFFECTIVENESS OF OUR PRODUCT. WE DO NOT WANT A 'BOUGHT' WSL PRO, WE WANT THOSE WHO BELIEVE IN US TO HELP US BUILD A BETTER AND MORE EFFECTIVE PRODUCT THROUGH CONSTRUCTIVE, REAL AND OBJECTIVE FEEDBACK
_ THE COMMON SURFER. VAN DER WAAL IS NOT INTENDED FOR PROFESSIONALS OR FOR SURFERS WHO CHANGE BOARDS EVERY 3 MONTHS. IT IS INTENDED FOR THE SURFER WHO CHANGES SURFBOARD AT MOST ONCE A YEAR AND WHO CARES ABOUT THE ENVIRONMENT. OUR PRODUCT IS FOR THOSE WHO ONLY WANT TO HAVE FUN CATCHING SOME WAVES
_ FAIR PLAY. ALL THOSE WHO MAKE THEIR OWN WAX, OR WHO DISCLOSE HOW TO DO (OR SELL) IT IN A MORE SUSTAINABLE WAY, ARE OUR FRIENDS AND NOT OUR COMPETITORS. GO FOR IT!
_ A COMPANY THAT IS NOT PROFIT ORIENTED, BUT ORIENTED FOR THE SATISFACTION OF BOTH ITS CUSTOMERS AND ITS EMPLOYEES (FOR NOW, JUST THE CO-FOUNDERS MARTIM AND AFONSO, WITH THE HELP OF JOANA)
_ OUR COMMUNITY. THOSE WHO BUY VAN DER WAAL ARE PART OF A COMMUNITY THAT BELIEVES IN US. AND THAT WANTS TO SURF WITH A SMILE ON THEIR FACES
_PHILL EDWARDS, when he says: ‘The best surfer out there is the one having the most fun’
What inspires us
*Unless otherwise indicated, there was no commercial transaction or any kind of partnership with the companies or persons mentioned below. Most of them do not even know that we mention them here. We believe in transparency and sharing of information, so we decided to place here all those who somehow have inspired us in some way, and who helped us, even without knowing that, to be what we are today. Thanks!
If Moo was a surfer, it would be Kelly Slater. Their products are perfectly executed, their customer service (it's more their care with any customer) is exemplary. Our aim has been to reach this level of perfection from the beginning and we follow Moo's steps very closely.
The attention to all details, from the shopping experience to the final product, from the research to the manufacturing, from their marketing campaigns to their website, are an inspiration in every way
Martim watch this video every week. None of us have a wage from Van der Waal, and this video (like so many others of Gary Vaynerchuk) explained to us how it was possible, with a small (sometimes bigger) sacrifice, to take a personal project to grow on a scale that none of us he imagined at first. As Gary says: "Because you can lose just as much money being happy as hell." And we are really happy doing this sh*t. Thanks Gary!!!!
We don't even have to say why ;) two friends, surfing, having fun. Just that, and that is everything!